Twitter to Take 10 Percent Cut on Content Subscriptions After 12 Months

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Twitter CEO Elon Musk mentioned on Friday that the social media platform will take a ten % reduce on content material subscriptions after the primary 12 months, as the corporate appears to monetize content material on the web site in a bid to diversify its income sources.

Earlier this month, billionaire proprietor Musk mentioned customers of the social media platform will be capable to supply their followers subscriptions to content material, together with long-form textual content and hours-long video.

He had additionally mentioned that the corporate won’t take a reduce for the primary 12 months on content material subscriptions.

Musk has been bringing in modifications at Twitter to spice up income after the platform noticed promoting revenue drop final 12 months within the run as much as his $44 billion (almost Rs. 3,59,700 crore) acquisition that closed in October.

He added that the corporate’s reduce from subscriptions on iOS and Android platforms will drop to fifteen % within the second 12 months from 30 % within the first.

A number of days again, Musk additionally has made an vital announcement relating to the blue tick verified accounts on Twitter. In a sequence of updates that Musk has launched to Twitter after his takeover, he has additionally added a pointer to his updates about getting verified accounts prioritised. 

After Twitter started eradicating blue ticks from the accounts of a number of celebrities and well-known personalities, solely these account which paid for the blue tick could possibly be seen as verified. Nevertheless, as a number of accounts have began paying, the announcement from Musk will certainly encourage others to hitch the bandwagon.

The blue tick served as a approach of defending well-known people from impersonation and tackling false data.

© Thomson Reuters 2023


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